Marketplace Campaign Director

Join Island Commerce Hub, the leading digital marketplace in Bangka Belitung, as our Marketplace Campaign Director. In this high-impact role, you will spearhead end-to-end campaign strategies to drive seller acquisition, buyer engagement, and revenue growth across our platform. Leveraging your expertise in digital marketing and data analytics, you'll work closely with cross-functional teams to create and execute high-impact campaigns using tools like Google Ads, Facebook Ads Manager, and Meta Business Suite. Based in Pangkal Pinang, you'll have the opportunity to make a tangible difference in the local e-commerce landscape while benefiting from a competitive salary of Rp 45,000,000 - Rp 65,000,000 per bulan.

As our Marketplace Campaign Director, you'll be responsible for crafting and implementing data-driven marketing strategies that align with our business goals. You'll analyze market trends, identify target audiences, and develop compelling campaigns that drive measurable results. With a focus on continuous improvement, you'll optimize our ad spend, improve conversion rates, and enhance overall campaign performance.

📋 Tanggung Jawab Pekerjaan

• Develop and execute end-to-end digital marketing campaigns to drive seller acquisition, buyer engagement, and revenue growth.
• Analyze market trends and consumer behavior to identify target audiences and optimize campaign performance.
• Collaborate with cross-functional teams to create and implement high-impact marketing strategies.
• Monitor and optimize ad spend across platforms like Google Ads, Facebook Ads Manager, and Meta Business Suite.
• Leverage data analytics tools to measure campaign effectiveness and drive continuous improvement.
• Stay updated with industry trends and best practices in digital marketing to ensure our campaigns remain competitive.
• Report on campaign performance and provide actionable insights to senior management.
• Drive innovation in marketing strategies to enhance our competitive edge in the digital marketplace.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 5 years of experience in digital marketing, with a proven track record in campaign management.
• Certifications in Google Ads, Facebook Blueprint, or other relevant digital marketing programs are a plus.
• Strong analytical skills with proficiency in tools like Google Analytics, Meta Business Suite, and other data analytics platforms.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
• Proven ability to manage multiple projects simultaneously and meet tight deadlines.
• Familiarity with e-commerce platforms and marketplace dynamics is a significant advantage.
• Strong strategic thinking and problem-solving skills to drive innovation in marketing strategies.

🛠️ Keahlian

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